We are looking for a Product Marketing Manager to drive a global go-to market strategy for the Plutomen Augmented Reality platform. The right person for this role loves telling compelling stories to IT professionals about technical products, working with marketing, sales, and product teams, to drive business success.
- Develop product messaging that resonates with the day-to-day challenges of the frontline workforce.
- Gain and maintain a deep understanding of the top competitors for our products and find ways to differentiate against them.
- Be the spokesperson for our product by developing compelling content, and through the presentation, whether on webinars, to internal teams, or at events.
- Develop a marketing plan with our Business Development and Marketing teams to ensure we reach the right audience, have compelling content, and are driving awareness and demand.
- Plan product launches and manages the cross-functional implementation of the plan.
- Enable the sales team with the right training, tools, and information to close deals.
- An understanding of digital transformation software buyers is a critical starting point.
- 1 to 3 years of Product Marketing for a B2B technical software product (or Marketing with strong experience in technical hardware or software markets).
- History of content creation in a variety of formats, with examples, and strong writing.
- Great presentation skills, with an ability to deliver technical content in a clear, concise, and compelling language.
- Experience interacting with customers, partners, and press/analysts with accuracy and professionalism.
- Strong understanding of digital marketing technologies and methods.
- Background in Augmented Reality is a plus.
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